Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

Josef Holm is a serial entrepreneur in the crowdfunding space. He is the co-founder of Tubestart.com, the co-owner of Crowdfunding.biz and is the Founder & CEO of the new site Krowdster.co.

He entered the crowdfunding industry about two and half years ago when he found out about Kickstarter and Indiegogo. He then began to research and start working on Tubestart.com, a crowdfunding platform for film and video creators. As an entrepreneur he likes to build products that help people achieve their goals.

In this podcast interview, we discuss how these products help creators run successful campaigns and his insights in the future dynamics of the crowdfunding industry.

Get the full notes at: crowdcrux.com/podcast

Podcast Show Notes

  • Tubestart.com and Krowdster.co are focused on solving some of the problems of mainstream platforms like rewards fulfillment and coming up with interesting rewards.
  • Brand integration (on TubeStart) is when the platform will connect project creators with brands to offer rewards that are sponsored by the brands.
  • Josef is finding new ways to integrate rewards that help crowdfunders and make the whole process much easier so they don't have to run to post office everyday to ship out merchandise or spend a lot of money on fulfilling rewards. This way they have more time to actually promote  their campaign.
  • The TubeStart platform has funded 16 campaigns with a total volume of about 130,000 in just a year and half.
  • Krowdster.co is the first big database on crowdfunding and is a promotion and analytics tool that allows crowdfunders to connect with targeted audiences on Twitter and Facebook and other social networks to promote their campaign.
  • Film and video is the second most active vertical in crowdfunding.
  • Everyone who wants to crowdfund successfully must become an online marketing expert.
  • The networking effects aren’t very strong on the mainstream platforms as there is a lot of competition on these platforms.
  • Funding is one of the major issues that bests filmmakers and crowdfunding is filling the void.
  • He is working with a couple of companies in LA to build a network that offers a 360 solution to creators.
  • Come to Tubestart.com and get your film or video project funded. It will also connect you with the right producers and distribution channels. 90% of all movies don’t make it up to festival screenings.
  • There are a lot of very smart and interesting people in this space. Check out Crowdfunding.biz to connect with some of them.
  • Crowdfunding is not gonna go away. It's here to stay.